VERDE Yağ Besin Mad. San. ve Tic. A.Ş. was established in 1996 in İzmir, Turkey, TRK Group has been pursuing its success with Verde trademark in olive-oil production. Registration of Verde trademark in Italy for 49 years in the first years of stepping into olive-oil sector is an explicit indication of objective of Verde in the olive-oil sector.
Verde, since its foundation, has been constantly augmenting its effectiveness in trading domain. Investments have been done in four periods for the company which became stronger with TRK Group acquisition in 2018. The initial investment was done for the press and filling processes. The second investment was related to refine process, whereas the third one was for the modernization purposes and the fourth one was for the capacity increase. Its current technology and the capacity were on par with the state-of-art technology currently applied all across the world. Verde utilizes Turkish, Italian, German and Swedish technology. Verde is a corporation, always keeping up with the contemporary advancements of the point of time in terms of fund of knowledge, and highly placing emphasize on investing to human capital in parallel with the technological investments.
As the first corporation to place olive-oil in glass bottle in Turkey, Verde is a trademark has been constantly in the quest of innovative distinction such as offering early harvest extra virgin olive oil for the very first time to the consumers.
Verde, acting as the continuation of Mediterranean palatal delight tradition, sustains its growth by constantly taking cognizance of hygiene, quality and health and consolidating the brand reliability both in domestic and international markets.
Verde, due to its reputation to embrace and regard humans, environment and technological advancements and breakthroughs, employs a structure constantly adapting, renovating and modernizing as well as criticizing itself while placing emphasize on continuous development and improvement.
Technological superiority reinforced by contemporary management systems and qualified and competent personnel employed enable Verde to set its objectives to ensure customer satisfaction on the optimum levels by practicing due diligence and haste required by the time by effective and efficient utilization of the entire dynamics of the corporate structure.
Our corporation has established the management and organization procedures for the purpose of fulfilling the relations and requirements required for the services stated on the trade registry by means of accommodating a discipline conception on optimum levels and thus, specialized in accomplishing of knowledge and experiences accordingly.
The objectives of Verde in the Turkish market are to increase the consumption quantities, introduce quality products into the market and to gain the recognition and appreciation of the consumers by offering distinction and diversity in olive-oil.The objectives of Verde in the international markets are not compete with the Turkish corporations in olive-oil consumer countries but to create new markets both for itself and the Turkish olive-oil, in other words, to compete with the corporations in other olive-oil producing countries. Seeking for markets both for itself and the Turkish olive-oil in the markets recently introduced or currently in the process of being introduced with the olive-oil and introducing and promoting Turkish olive-oil that has been constantly expanding and growing, maintaining the share of Turkish olive-oil in international markets pro rata with the
increase in the production capacity and performing the sales of value added products with each passing day and creating a brand are amongst other objectives. Verde is a corporation with the dedication and belief that such objectives can be achieved within the market.
Verde is amongst the leading corporations of Turkish food sector and claimed its position on the ranking of “Turkey’s Top 500 Industrial Enterprises 2015” of Istanbul Chamber of Industry. Even though exports to the United States of America, Canada, Australia, Spain, Italy, Russia, United Arab Emirates, Morocco, Malaysia, Japan and China constitute 85% of the total turnover, the corporation currently has a domestic market share of 16%.
As the leading domestic olive oil producer of the country, with our professional team, without compromising our principles and values, maintaining the entire operation starting from the pressing of olives, offering the highest quality products to the consumer and directing the country's olive oil exports.
In the olive oil sector where we operate, with forward-thinking and dynamic approaches, with not only staying in the sales process, but also developing value-added products, achieve firsts with an innovative attitude, developing the most valuable brands in the sector and becoming not only in Turkey but also in World largest producer and exporter company of olive oil
Behind every step we take are our values, we know that we can only complete our vision by maintaining our commitment to our values.
We believe that customer satisfaction can only be achieved with quality, and we strive to protect our quality with all our strength.
With our forward-thinking team, we constantly renew ourselves and follow trends and the latest technology.
We think that success cannot come without a transparent, fair and judgable institution, and we feel justified in our success.
We owe ourselves to be sure of the safety of every person touched by our hands.
We see each step taken as a march to leadership, and move forward with this goal.
We know that it is the customers who make us, and we aim to continuously improve ourselves and serve better.
We are aware of all the beauties that nature offers us and we work to pass on even more to the next generations.